The Diocese of Kansas City–Saint Joseph (KCSJ) covers 27 counties in Northern and Western Missouri. It consists of 80 parishes and 8 missions, providing social services, education, and advocacy for members. Every fall, the Diocese conducts and Annual Catholic Appeal fundraising campaign to raise money to support various church services, schools, and overall growth.
For these campaigns, the client would come to me with the theme and a photo, and I would create a design around those elements. The campaign contained the following elements:
- Poster;
- Letters for the Diocese itself as well as for participating parishes who wanted to personalize the campaign;
- Custom Envelopes to match the campaign design;
- Bangtail envelopes with attached pledge card;
- Trifold or gatefold brochure to match the campaign design, describing what campaign pledges will be invested in;
- A complementary ad to run in a Catholic publication
All elements were created both in English and Spanish, as the Diocese has a large Spanish-speaking population. I worked directly with the client and the printer to produce all materials.
