Byrne Pelofsky is a full-service, national fundraising consulting firm, based in Kansas City with offices in Colorado and Missouri, that supports nonprofits with strategic planning, capital campaigns, and grant writing. They hired me to create a highly illustrated, yearly infographic of the Giving USA Foundation Annual Report on Philanthropy. The design brief specified that the infographic must be visually interesting and tell a story, although the design themes did not necessarily relate to the data specifically, but rather emphasized the data points. My role was to propose a theme, illustrate it, and format it into a bifold brochure to be printed and distributed.
Below are three samples of the infographic. Click on any image to see a pdf of the report.
